Chapters Of Us
With every day comes a new Chapter
At the heart of Liverpool’s vibrant Baltic Triangle, Chapters of Us is a new hang out that focuses on community, culinary warmth and sustainability.
WE PARTNERED ON
Brand strategy and narrative, Brand identity, Digital and moving image, Print design, Web design, Photography, Signage, Interior Design
A beautiful space to enjoy good times with great company, this identity was built on the premise of bringing people together – it had to be warm, fun and stand out as the place where people come to enjoy good food and good times. It’s people that make the place.
Creating a purposed based, anti-brand has its challenges. When we first met venue owners Natalie and Jenny, we could see that they understood the power of brand, but also the importance of being humble, welcoming and fun!
Our approach needed to be sympathetic, bold and more importantly fun! ; )
We put our heads together to produce a series of charming characters that capture the spirit of the venue. Paired with an inviting 70s inspired colour palette which welcomes and evokes nostalgia.
Bold typography was paired with wholesome, evocative language that sets the scene for the easy, feel good vibes that ‘Chapters’ exudes.
Laughin’ Exhibition
Chapter of Us
2019 – present
In 2019 B&G collaborated with local charity ‘The Open Door Center’ to launch mental health creative exhibition ‘Laughin’ at Chapters of Us.
Read more about the exhibition in our Blog.