INTERNATIONAL FOOD BRAND

Creating a delightful brand world of the Truffleers.

Brand identity, illustration, packaging and art direction.

Having worked closely with brand founder Martin for many years, we were delighted when he asked us to get involved with his new luxury confectionary business, The Truffleers.

Already having a good relationship from other projects such as WOW Social and Rhubarb Studios, this was just another exciting project to get our teeth stuck into.

The Challenge

This new heritage brand plays on the senses, being both charming and familiar, however this was new in so many ways. Fun and high end, this is a novel space for a modern day confectionery brand.

“We would like 50’s charm, humour, a British feel and a French truffles twist.”

Sweet perfection.

Kiosk display

In Store display

Truffelers character man is waving and smiling

Inspired by nostalgic animated classics and reimagined for the modern era, this heritage-inspired brand evokes a sense of charm and familiarity.

Collaborating with a team of skilled illustrators and animators, we brought a delightful cast of characters to life. These whimsical figures now grace The Truffleers’ world—appearing on everything from packaging to point-of-sale displays, and extending into store design, creating a playful and immersive brand experience.

INTERNATIONAL FOOD BRAND

Creating a delightful brand world of the Truffleers.

Having worked closely with brand founder Martin for many years, we were delighted when he asked us to get involved with his new luxury confectionary business, The Truffleers.

Already having a good relationship from other projects such as WOW Social and Rhubarb Studios, this was just another exciting project to get our teeth stuck into.

The Challenge

This new heritage brand plays on the senses, being both charming and familiar, however this was new in so many ways. Fun and high end, this is a novel space for a modern day confectionery brand.

“We would like 50’s charm, humour, a British feel and a French truffles twist.”

Sweet perfection.

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