Bold branding, made in Liverpool
At Black & Ginger, we help ambitious businesses in Liverpool, Merseyside and beyond create brands that stand out, connect, and grow.
CREATIVE AGENCY LIVERPOOL
We’re a Liverpool-based branding agency with one clear mission: to make your business unforgettable
For over 22 years, Black and Ginger has been shaping brands across Merseyside and the UK, combining strategy, creativity, and design that works in the real world. Whether you’re a start-up in the Baltic Triangle, a retail brand on Bold Street, or a national company looking to connect with audiences, we create identities that people remember.
Brand Strategy
We define who you are, what you stand for, and how you speak. From positioning to tone of voice, we give your brand clarity and confidence.
Visual Identity
Logos, typography, colour systems, and design rules that make your business instantly recognisable.
Campaign creative
Ideas that cut through. From digital ads to outdoor campaigns, we build concepts that get noticed.
Content and story telling
From photography and video to copy that connects, we help you tell your story in ways that inspire action.
Web & Digital Design
Beautiful, user-focused websites and digital brand experiences that drive results.
CREATIVE SERVICES
The stuff we’re great at.
Born in the vibrant heart the North West, our agency blends creativity, warmth, and a touch of irreverence. From iconic global brands to local favourites, we’ve championed them all. But beyond brands and campaigns, we believe in people.
Welcome to a new era of creative excellence, globally local from our doorstep here in Liverpool.
B-ROLE.CO.UK
Hiring just got interesting.
The new creative agency that Gen Z’s are really looking at.
BALTIC HOTEL
Creating an iconic brand for hip hotel, in one of the coolest neighbourhoods on the planet*.
*Time Out Magazine 2024.
HOSPITALITY
Brands you want to celebrate and jump right into.
The business, for hiring.
We’ve worked with businesses big and small — from Liverpool independents to household names.
Baltic Hotel Boutique travel experience
Challenge
A new hospitality brand needed to stand out in Liverpool’s competitive hotel scene – tarting creative nomads.
Solution
A fresh identity, encouraging exploration. A vibrant visual style, and campaign rollout.
Results
Increase in direct bookings and a strong online following within three months.
Ferry & Sons
Ferry & Sons
Challenge:
Local, family worktop specialists felt that their brand was out of touch with its customers and were losing sales to market leaders.
Solution:
A new lifestyle led look and feel rejuvenated their brand. From website, vans to print – everything was fresh and on point.
Result:
A dramatic increase in inbound enquiries and customers – repositioning them as one of the market leaders.
Ferry & Sons monogram
Brochure
Ferry & Sons
worktop & marble specialist
Challenge
Local, family worktop specialists felt that their brand was out of touch with its customers and were losing sales to market leaders.
Solution
A new lifestyle led look and feel rejuvenated their brand. From website, vans to print – everything was fresh and on point.
Result
A dramatic increase in inbound enquiries and customers – repositioning them as one of the market leaders.
Why Choose Black and Ginger?
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Liverpool Roots, Global Perspective –
Proudly based in Merseyside, working with brands across the UK.
Collaborative Approach –
We work with you, not just for you.
Proven Results –
Measurable impact for clients across retail, hospitality, tech, and beyond.
Creative Energys –
A bold name, a bold attitude, and creative ideas that last.
Liverpool & Merseyside focus
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We’re proud to be part of Liverpool’s thriving creative community. Our work spans the city and wider Merseyside — helping independent businesses grow, established organisations evolve, and start-ups find their voice.
From the Baltic Triangle’s creative hub to businesses stretching across the North West, Black and Ginger is your local branding partner with big ambitions.
Reliable and trusted for over 20 years
The business, for hiring.
What our clients say
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Working with Black&Ginger has been nothing short of fabulous. I've been impressed with their creative ideas and ability to convey concepts/ideas clearly and concisely. Alex has been great to work with and I appreciate how he has listened to our brand, our needs and where we want to go and approached every situation with kindness, creativity and professionalism - No problem is too big for these guys. I've thoroughly enjoyed working with B&G - Thank you Alex and team!
Ellie Halfpenny - Marketing and Comms
Withyou
Working with Black&Ginger has been nothing short of fabulous. I've been impressed with their creative ideas and ability to convey concepts/ideas clearly and concisely. Alex has been great to work with and I appreciate how he has listened to our brand, our needs and where we want to go and approached every situation with kindness, creativity and professionalism - No problem is too big for these guys. I've thoroughly enjoyed working with B&G - Thank you Alex and team!
Lorna Green
CEO - LYVA Labs
Working with Black&Ginger has been nothing short of fabulous. I've been impressed with their creative ideas and ability to convey concepts/ideas clearly and concisely. Alex has been great to work with and I appreciate how he has listened to our brand, our needs and where we want to go and approached every situation with kindness, creativity and professionalism - No problem is too big for these guys. I've thoroughly enjoyed working with B&G - Thank you Alex and team!
Martin Saxon
CEO - Truffleers
Working with Black&Ginger has been nothing short of fabulous. I've been impressed with their creative ideas and ability to convey concepts/ideas clearly and concisely. Alex has been great to work with and I appreciate how he has listened to our brand, our needs and where we want to go and approached every situation with kindness, creativity and professionalism - No problem is too big for these guys. I've thoroughly enjoyed working with B&G - Thank you Alex and team!
Ben Davies
Marketing Manager - Hugh Baird College
Working with Black&Ginger has been nothing short of fabulous. I've been impressed with their creative ideas and ability to convey concepts/ideas clearly and concisely. Alex has been great to work with and I appreciate how he has listened to our brand, our needs and where we want to go and approached every situation with kindness, creativity and professionalism - No problem is too big for these guys. I've thoroughly enjoyed working with B&G - Thank you Alex and team!
Mark Blankstone
Business owner - Blankstone Opticians
Working with Black&Ginger has been nothing short of fabulous. I've been impressed with their creative ideas and ability to convey concepts/ideas clearly and concisely. Alex has been great to work with and I appreciate how he has listened to our brand, our needs and where we want to go and approached every situation with kindness, creativity and professionalism - No problem is too big for these guys. I've thoroughly enjoyed working with B&G - Thank you Alex and team!
Caroline Addison
Marketing Manager - West Lancashire Council
Working with Black&Ginger has been nothing short of fabulous. I've been impressed with their creative ideas and ability to convey concepts/ideas clearly and concisely. Alex has been great to work with and I appreciate how he has listened to our brand, our needs and where we want to go and approached every situation with kindness, creativity and professionalism - No problem is too big for these guys. I've thoroughly enjoyed working with B&G - Thank you Alex and team!
Beth Carpenter
F&B - Marketing Director
Ready to build a brand that stands out?
MAN CITY FC / FTHREE
Manchester City FC’s Executive Head Chef shows us why sustainability doesn’t mean sacrifice.
GOOD MARKET
How we created the largest ‘design for good’ indoor market in the North.
A lockdown community project turned into something spectacular.
COMMUNITY
Mental health is no laughing matter, or is it?
Discover how creativity helped put mental health and on the map.
Discover the Laughin’ exhibit.
